Women Leaders

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This week I Skyped with an enthusiastic pair of sisters, embarking on a new toy company, focusing on developing female leaders.  They're concerned that only 4% of CEO's are female, so their idea is to write story books and create activity figures (dolls), to help girls learn problem solving and leadership principles.  (They were thrilled to read "Bring Out the Leader in Your Child.")  When they're done prototyping their concept, we'll certainly tell you more.

Compare that to Barbie, who is better known for her shopping, dating, and sense of style.  There's nothing wrong with that, but it reflects the difference between popularity and leadership, often confused, especially among children and teens.  Our work with preschoolers (KiddieLead) shows that role play is an early indicator of leadership aptitude. I applaud these two sisters from Rhode Island who, as Apple Founder Steve Jobs said, want to make a dent in the universe. 

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